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In the sunshine, not on Twitter? Here’s our summary of the best of what you might have missed from the world of health.

  • Watch the ‘F word’ -  a fascinating reflection on the impact on patients of language used by clinicians.
  • There have been remarkable gains in life expectancy over the past 200 years (but there are still stark inequalities).
  • Making you mark at the ballot box. In the UK all sorts of images count.
  • In every country in the world, male suicides outnumber female. Is it to do with social perfectionism?
  • The 25 most influential people in biopharma - including George Freeman.
  • Ouch! But the nail was removed and all the patient needed was a tetanus shot and some antibiotics.

From America:

  • An amputation is performed in a hospital tent at Gettysburg, Pennsylvania. July 1863.
  • Five interesting trends from #HIMSS15.
  • Bush v Rove: the race for 2016 is serving up an unlikely contest.
  • Agnostics can’t even commit to having kids.
  • An early anti-smoking message.

And finally…

  • This is how you pose for your ‘elected official’ photo.

In an NHS environment that is noisy, changing rapidly and where decision-makers are under intense pressure, policy communications need to be incisive to make an impact. Incisive Health knows how to cut through the noise and competing priorities to deliver results that enhance our clients' businesses and reputations and - ultimately - improve healthcare for patients.