Whether we are dealing with people on a one-to-one basis, putting forward our views in a meeting or making a presentation to a large group of people, our ideas and suggestions are only as good as our ability to persuade others to agree with - and act upon - those ideas and suggestions. The effective influencer is, above all, a successful negotiator, working with others to find solutions that benefit all parties.
How attendees will benefit
This course will enhance attendees' existing abilities and provide an understanding of the effect and impact individuals' behaviour has on others.
Who should attend
This course is aimed at junior PR practitioners who would like to develop their persuading and influencing skills further.
Attendees will learn how to:
- Obtain co-operation through consent
- Build rapport more easily
- Use listening to gain understanding
- Reduce resistance and potential conflict
- Understand and adapt your natural communication style when necessary
- Communicate more effectively with colleagues and clients
Trainer
Emma Ewing is a PR trainer, coach and consultant with a particular interest in communication, people management and personal effectiveness. She advises and trains in a range of organisations in the UK and around the world, meeting PR practitioners from every area of the industry. Before becoming a trainer Emma's career spanned in-house, public sector and latterly high-tech PR in a consultancy environment. She understands the pressures involved in the industry and uses this background to ensure her training is realistic, practical and effective.