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The Adecco Group, the world’s largest workplace solutions organisation, has appointed communications agency PLMR to support its public affairs work in the UK and the Republic of Ireland. PLMR won the competitive tender to support this Fortune 500 company in its engagement of the governments in both countries.

The appointment comes at a key moment for workplace solutions firms, with significant labour market regulatory changes coming in to force.

David Malkinson, Chief Marketing Officer, The Adecco Group UK&I said: "The Adecco Group recognised the need for enhanced public affairs support in the UK and Ireland and we were very pleased to bring PLMR on board. With issues ranging from Brexit to the challenges and opportunities of automation, there has never been a more crucial time for us to be engaging in greater depth with the political sphere".

Simon Darby, Senior Account Director at PLMR, commented: "I am very excited to be working with The Adecco Group. Employment issues are at the very heart of any government's policies, so working with a workplace solutions firm of this scale and prestige gives PLMR's work a relevance to policymakers that is second to none".

The news follows last week’s announcement that the Westminster and Edinburgh based agency acquired Snapdragon Consulting to strengthen its property and built environment public affairs offering.